People receive news and advertisements on many mediums such as newspapers, tv’s, personal computers, and mobiles.Now, in London, they will see it on public recycle bins, or “techno-pods”. The techno-pods are equipped with large colour screens.
The bins are constructed of damage-resistant fibreglass, with a screen on either end.The impetus for this e-news idea was caused by excessive newspaper rubbish. These bins will not only display news and advertisements, but also information about underground delays and the number of Boris bikes available in the vicinity.
Renew is not going to charge people to use the bins, however, they said that advertisements and sponsorship may provide the necessary revenue to pay for these futuristic bins. The bins can also be used to display emergency alerts so that people walking out on the street who would not currently be viewing a television, computer, or even a mobile would be notified immediately.
